Tourism Australia’s specialist business events unit, Business Events Australia, has taken on a new director of business events for North America and welcomed back a familiar face to its team. Based out of Tourism Australia’s Los Angeles office, Eric Edmunds has been appointed director of business events for North America. He has worked extensively in the hotel and business events market, including as senior manager of sales and marketing for The DMC Group.
Applications are open for the Advance Program 2022/23, Tourism Australia’s international business events marketing partnership initiative.
The Business Events Council of Australia (BECA) welcomes yesterday’s announcement by the Morrison Government to extend Tourism Australia’s highly successful bid fund program by AUD$5 million as part of an AUD$60 million package to bring back international visitors.
Joyce DiMascio micenet sat down with the new chair of the Australian business events industry’s advocacy body the Business Events Council of Australia to find out the challenges and priorities for a big job ahead.
Firstly, I would like to acknowledge the increasingly challenging times that so many of you are currently facing. We are thinking of you and I look forward to meeting in person when we can.
In the meantime, we remain committed to supporting industry to shape the recovery of the business events sector. The latest industry initiative, It’s our best shot for events, encourages Australians to get vaccinated against COVID-19 and in turn help bring us closer to restarting domestic business events. On the international side of our activities, our new Consumer Demand Project research for the business events sector, which is a key resource to help navigate the ongoing challenges of the global pandemic is being released today.
Industry advocate, BECA Chair steps down The Business Events Council of Australia (BECA) has announced that Independent Chair of the peak industry body, Dr Vanessa Findlay, has stepped down from the role after leading the business events industry’s advocacy and federal government lobbying efforts throughout the turbulent period of the COVID-19 pandemic. On completing her tenure as Chair, Dr Findlay…
Spectacular new 360-degree virtual tour opens up the Gold Coast Convention & Exhibition Centre like never before. An interactive and immersive new 360-degree video will enable prospective clients to embark on a virtual site inspection and see the Gold Coast Convention and Exhibition Centre (GCCEC) from a whole new angle. The innovative video, GCCEC360, invites viewers to walk through Australia’s…
Applications are now open for the Business Events Boost Program.
The new partnership program provides the opportunity to access funding support and leverage Business Events Australia’s expertise to deliver marketing or distribution projects that will help drive demand for domestic business events.
Proposed projects should be innovative, results-orientated and demonstrate the potential to influence domestic decision makers to hold events in Australia. Projects can target corporate meetings, corporate incentives, conferences, exhibitions or association meetings. Activity can include content creation, PR, media buy initiatives, direct marketing or digital campaigns.
Still no WHO recommendation to restrict international travel. The WHO continues to advise against any restrictions on international travel or trade. Global cases of coronavirus continue to rise – virus reaches Belgium There are now over 24,500 confirmed cases of the coronavirus across countries. Belgium has reported its first confirmed case. The global death toll has risen to close to…
Local businesses and event planners are being urged to hold major conferences and events in Australia this year, under a new push by the Morrison Government to support Australia’s tourism industry. Federal Tourism Minister Simon Birmingham said Tourism Australia’s Event Here This Year campaign was aimed at encouraging organisations to provide a much-needed boost to the local tourism industry…