The Conference Collective Podcast Series 5
Welcome to the ‘The Conference Collective’ Podcast, celebrating the best in innovation and leadership from those who are creating a positive change in the business events industry. A podcast brought to you by the Professional Conference Organisers Association Inc. and hosted by Libbie Ray from Connected Event Group. This podcast provides listeners with behind the scenes access to some of the key innovators in our industry as they share their honest and raw insights. It highlights how collaboration, innovation and resilience are at the core of the events industry and the reasons we have managed to survive through the most challenging time our industry has faced. Get ready to learn more about the brave new world of the business events industry.
This season of ‘The Conference Collective’ Podcast was primarily recorded live at the PCOA25 conference, in Connected Event Group’s portable recording studio. We will be back recording new episodes at PCOA26, so please reach out to The PCOA if you are interested in starring as a guest for next season!

Episode 6
How Economics Shapes Innovation and Events with Shamubeel Eaqub
Shamubeel also discusses actionable strategies for leaders to make better data-driven decisions. From identifying opportunities in disruption to leveraging insights for innovative solutions, this episode provides practical takeaways for anyone looking to future-proof their organisation while remaining grounded in evidence-based thinking.
About Shamubeel Eaqub
Shamubeel Eaqub makes economics easy and fun. Shamubeel is the Chief Economist at Simplicity. He is also an author, media commentator and a thought leading public speaker.
He graduated with Honours in Economics from Lincoln University and is also a CFA Charterholder.
He has over two decades of experience as an economist in Wellington, Melbourne and Auckland in leading international banks and consultancy (ANZ Bank, Goldman Sachs JBWere,NZIER, Sense Partners and Simplicity).
Shamubeel’s Linkedin: https://www.linkedin.com/in/eaqub/
Shamubeel’s website: https://www.eaqub.com/

