In this power-packed 30-minute webinar, Kelly will cover practical tactics to achieve event marketing success that goes beyond just increasing registrations. While getting people in the door is an important part of any event marketing plan. We will also explore the art of engaging your attendees from start to finish. Learn how to create pre-event buzz, deliver memorable on-the-day experiences, and make a lasting impact with post-event marketing.
The Australian general manager of New Zealand’s first next-generation convention centre has just put his venue in the global spotlight. Te Pae Christchurch GM, Ross Steele has just been appointed to the board of the International Association of Convention Centres (AIPC), which will bring new visibility to both his venue and New Zealand’s strengthening appeal for international conventions.
The Professional Conference Organisers Association (PCOA) has released the program for this year’s conference which is being held in Adelaide this December. After months of collaboration with the PCOA23 program advisory committee and considering feedback from last year’s attendee survey, the PCOA23 program focuses on the theme of “Foundations for the Future” under the key pillars of Curation, Legacy and Sustainability.
Event manager Gina Shaw has joined Elevate Communication’s major events division as it ramps up activity post pandemic. Shaw brings more than 15 years’ experience in the conferencing and events industry to her role at the Brisbane-based marketing agency and is one of just 58 professionals to hold PCOA Certified Events Manager status in Australia and New Zealand.
In the this edition our cover story takes you to Rotorua along with Taupo and Tauranga/Bay of Plenty. In Australia we learn more about Brisbane and take a closer look at Geelong and The Bellarine. We also report on famil visits around Australia and New Zealand. We bring you highlights from MEETINGS 2023 along with the latest industry news, events, social scene and people on the move. As always we have the latest happenings from our key partners BEIA, NZEA, PCOA and St John.
PCOA23 Workshop Announcement. How to Convey and Deliver Value so Sponsors are Knocking Down Your Door – A Deep Dive “Fish Bowl” Session with Warwick Merry CSP, CVP
Sponsorship is key to many of our events – so why does it always seem so hard and so much effort to get the right sponsors?
Taking place on Thursday 10th August, at Sydney Masonic Centre, Events Uncovered offers an all-star line-up of inspirational leaders and experts, a must-see, free to attend showcase of fresh and innovative trends, suppliers, and venue offerings, and the ultimate networking afterparty.
CASE STUDY:- The 10th World Avocado Congress was a smash hit in Tāmaki Makaurau Auckland. New Zealand’s strong agritech industry, horticulture sector and destination appeal attracted a delegation far exceeding expectations, with 1160 attendees including 750 international delegates from as far afield as Mexico, Peru and South Africa.
Join us for, “The Power of Synergy: Unveiling CyberCon’s Cross-Collaboration Secrets,” as we explore the captivating case study of one of Australia’s largest conferences, CyberCon. Discover how three teams, representing key aspects of event management and production, seamlessly merged their expertise to create an unforgettable conference experience. Hosted by PCOA, this insightful session unravels the story behind CyberCon’s success, shedding light on the remarkable power of teamwork and collective expertise. Our panel of industry experts, Karen Sainsbury, Cornerstone Events, Chris Buckley, Touch Point & Libbie Ray, Connected Event Group will share firsthand experiences and engage in lively discussions.
PCOA is excited to announce that Rebecca will present ‘Reconciliation in Action: Ancient Cultures Unleashed Through Future Innovations’ at PCOA23 in Adelaide. Rebecca is the founder and CEO of Ochre Dawn Pty Ltd a specialist marketing and branding business. With years of experience in community services and youth work, combined with skills obtained from over a decade working in corporate IT, Rebecca’s unique skill set and background offers a great foundation for creative solutions for clients’ needs.