In this episode of The Conference Collective Podcast we welcome Liliana Sanelli who takes us through the process of creating and implementing The Legacy Centenary Torch Relay 2023 event for Legacy Australia. Liliana sheds light on the challenges the team faced throughout both the planning and execution stages of the event, along with how she managed to keep the team motivated across this large international project.
In this episode of The Conference Collective Podcast we welcome Adrian Smith, director of Cor Comms, who discusses his top marketing tips for your event. Adrian sheds light on how social media platforms have shifted the ways in which marketing content is produced, highlighting the need to create different forms of the same piece of content to suit the needs of the variety of platforms available.
Every business is just an idea that somehow worked well enough to become a job… but even great ideas have use-by dates which is why businesses need a constant flow of fresh ideas to stay agile, profitable and even relevant. Whether you realise it or not, you’re in the Idea Business.
So it might be time to flex your creative muscles and those of your clients, suppliers and partners.