Having giveaways on your booth is a great strategy to increase booth traffic and help prospects remember your brand in a positive way. A relevant and memorable promotional product can significantly improve your business’ exhibiting success. However, the key is coming up with a cool idea that will attract people’s attention enough for them to stop and have a chat.…
Welcome to Meetings Industry Insights, the PCO Association interview series for PCOs, event organisers and meetings industry professionals. In this interview, we talk with Inter-Generational Expert, Anna Liotta, to find out how do you create an event or associations that ALL generations want to be part of? Millennial, Gen X, Gen Y and Baby Boomers? Join us for the 10th…
He was elected on a platform of creating millions of jobs for those left behind by globalisation, but so far Donald Trump’s policies appear to be having the opposite effect. But for every loser there’s a winner and Australia’s $30 billion business conferencing industry could be in a lucrative box seat. To listen to the full interview on ABC news…
BID WINS As at January 2017, Australia’s convention bureaux had secured 384 international business events on the Forward Calendar/ into the future. A 7% increase from the position 6 months ago. • Attracting an estimated 216,500 international delegates (14% increase) • Total estimated delegate expenditure = $863m (11% increase) Main reasons for success include: • Strong bid team – professionalism…
This special article explores how the Brisbane Convention Bureau is utilising the city’s major events to help conference and incentive organisers create unforgettable delegate experiences. If you were in Brisbane last month, chances are you witnessed the city in celebration of science and the arts. From 22-26 March, World Science Festival Brisbane delivered inspiring discussions and entertainment on everything from…
Warwick Merry is thrilled to announce that he has been appointed as the National President of Professional Speakers Australia. He believes in professional associations and being a member is not enough. Warwick said, “it is important that you contribute to the industry to which you belong. He has served several positions but this is the top one. “Our industry has challenges, our…
The number of international business events attracted to Australia by convention bureaux is increasing, but there is scope to strengthen our market share, according to the latest industry analysis which has been released to coincide with Global Meetings Industry Day today. The analysis is contained in the new International Business Events Forward Calendar, which has been produced by the Association…
One of the largest clubs in Queensland, Southport Sharks, has joined forces with leading Australian hotel and resort operator, Mantra Group, to launch a new hotel on the Gold Coast. Featuring 120 rooms and 209 carparks, construction of the estimated $25-million Mantra at Sharks commenced this week, with an opening scheduled for early-2018. After an extensive due diligence period, Southport…
What are the consequences? Each Matrix Thinking diagrams carries a bold banner called “Consequential Change”. This asks you to think about the consequences of your innovation. The boldest ever: The A380 Airbus would probably rank as one of the boldest ever innovations. To even contemplate this was breathtaking. The consequence of introducing the A380 was the need for runways and…
Heidi Gregory from Ode Management, which manages some of the world’s greatest disruptors, innovators and thought leaders explains the importance of getting the right speaker for your next event Choosing the right speaker for your event can ensure the success of a conference as well as set the tone of an organisations culture, performance and productivity long after the event…