The Conference Collective Podcast Series 3
Welcome to ‘The Conference Collective’ Podcast Series 3, celebrating the best in innovation and leadership from those who are creating a positive change in the business events industry. A podcast brought to you by the Professional Conference Organisers Association and hosted by Libbie Ray from Connected Event Group.
This podcast series provides listeners with behind the scenes access to some of the key innovators in our industry as they share their honest and raw insights. It highlights how collaboration, innovation and resilience are at the core of the events industry and the reasons we have managed to survive through the most challenging time our industry has faced. Get ready to learn more about the brave new world of the business events industry.
Episode 9
Creating Customer Success Stories with Darrell Hardidge
Darrell sheds light on common pitfalls affecting client happiness and emphasises the pivotal role of effective communication. The discussion unveils why proactive engagement with clients is paramount and explores the contrast between proactive and reactive approaches in ensuring long-term success.
About Darrell Hardidge
Darrell is the founder and CEO of Saguity. A specialist customer experience company that has interviewed over 600,000 customers. Darrell helps businesses understand what creates extreme Customer loyalty, and how to create and replicate the service excellence behaviours that earn the trust of your market.
Customer Satisfaction as a measurement of your loyalty is no longer valid or effective, it’s the yellow pages of the past. The new focus, leading companies have, is on measuring Customer Appreciation, the heart connection and what makes you highly Relevant to your market. Darrell is the published author of “The Client Revolution” and the best seller “The 10 Commandments of Client Appreciation”.
Darrell’s LinkedIn: https://www.linkedin.com/in/darrellhardidge/
Saguity Website: https://saguity.com/
Thank you to our webinar and podcast partner for 2024 – Connected Event Group