Tourism Australia’s new international business events brand campaign, There’s Nothing Like Australia, and the latest iteration of the domestic business events marketing campaign, Event Here This Year has been unveiled.
The Gold Coast Convention and Exhibition Centre (GCCEC) has launched GCCECXR, a ground-breaking industry app that allows the user to visit the venue on a 1:1 scale from any location globally.
Firstly, I would like to acknowledge the increasingly challenging times that so many of you are currently facing. We are thinking of you and I look forward to meeting in person when we can.
In the meantime, we remain committed to supporting industry to shape the recovery of the business events sector. The latest industry initiative, It’s our best shot for events, encourages Australians to get vaccinated against COVID-19 and in turn help bring us closer to restarting domestic business events. On the international side of our activities, our new Consumer Demand Project research for the business events sector, which is a key resource to help navigate the ongoing challenges of the global pandemic is being released today.