Following extensive lobbying by the Business Events Council of Australia (BECA), of which PCOA is a member, the economic value of business events to the Australian economy has received further recognition in the Federal Government’s tourism policy.
The Hon. Steven Ciobo, Minister for Trade, Tourism and Investment, has announced Tourism Australia’s Business Events Bid Fund Program will receive $12m over the next three years.
We understand that the fund is open to all types of business events provided they met the criteria and could demonstrate ROI in international visitation and spending.
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