Producers, Managers
and Convenors

The Future of Associations

“Technology can make life profoundly better for associations once they address the five most common reasons for resisting it,’ says Lloyd Grosse of Internet Vision Technologies (Association Online) who has worked with dozens of associations to transform their member services. The top three resisters of modern cloud-based solutions are associations who feel their members are not technology savvy, staff or…

Making Sponsorship Work

Many events struggle with sponsorship. It is not that they struggle to get sponsors, it is more that with the ever-evolving events industry, sponsorship does not work like it used to and we need to get better at making it work, writes Warwick Merry. Here are some key elements to keep in mind when dealing with sponsors. It’s not about you While it…