Social media is a hot topic these days so it’s important to evaluate its place at your next conference. It can be an incredibly powerful way to amplify your message and create a community, but it’s not for the feint … Read more
A summit of more than 160 leading Asian hotel industry professionals has delivered key insights into the impact online bookings and social media are having on the regional hotel sector, with 90 percent of respondents predicting that hotel bookings from … Read more
The main advantages of having a large network of social media connections are engagement with prospective customers and clients, attraction of new business and … Read more
The most valuable companies
In the world today, courtesy of the internet and the communications revolution some of the most valuable companies in the world are Google, Facebook, Twitter, LinkedIn and the like and in reality what these companies do … Read more
Email needs to be replaced. Whether you agree or disagree, you’ll probably agree that the rise in social media is changing the way that we communicate. Perhaps email is not going to die altogether, but become more archaic like snail … Read more
I was browsing the web the other day and stumbled across a handful of slides that I thought could use a makeover. The slides were cluttered, the main message unclear and visuals weren’t leveraged to make any impact.
So I … Read more
Contemporary customers are looking for more than a purely transactional relationship with your brand – they want to interact with you. It’s true. Part of that relies on creating interesting and consistent content for your audience to engage with (blogs, … Read more
“Tips from the Nightclub Dance Floor”
Date: Thursday, 24 April 2014, 1.30pm EST
Jonathan Crossfield calls himself a storyteller, because that’s easier than listing writer, digital marketer, journalist, copywriter, social media consultant, workshop trainer, event speaker and opinionated blogger. Jonathan … Read more
The best and biggest PCO Conference yet!
The business program received rave reviews from delegates, sponsors and exhibitors thanks to the energy, experience, relevance and professionalism of the presenters; we discussed Aviation, Venues, Global Meeting Trends and the continuing impacts … Read more
With the widespread acceptance of social networking as a viable means of business communication, professional conference organisers have more power than ever to promote their events. Sarah Mitchell explains why adopting an engagement model is vital for your success.
Social … Read more