Joanne Jacobs is an award-winning digital strategist and company director, and she is Co-Director (with Gavin Heaton) of Disruptor’s Handbook, a firm that facilitates incubation of innovation from a marketing perspective.
She is on the Board of Code Club Australia, as well as the NSW Government Digital Advisory Panel, the Startup Catalyst advisory board, and she is an active mentor of startups. She was formerly COO of 1000heads, a word of mouth marketing firm.
In her career, Joanne has worked in London where she ran a social media production house, and she was a consultant in social networking technologies, as well as a professional speaker, business coach, trainer and strategist for digital marketing practices. Joanne also has a long history in academia, lecturing extensively in strategic use of information technology and strategic internet marketing. She was co-editor with Axel Bruns of the book, Uses of Blogs (2006).